ROLEX - F1 Precious Moments

This design was prepared for Rolex - a brand with very unique values and specific target group. Rolex is minimalistic and sophisticated. The whole design and concepts are based on these special characteristics. It's important that Rolex and F1 races teamed up and I could use car racing as main theme. I had to create somthing clean, yet edgy. Therefore I've come up with site that is elegant but explores the greatest moments in F1 races. Users are introduce to highlights in history of racing and can share thier best moments.