Sznaps is a modern, urban version of the traditional schnaps in Stock's portfolio. My agency was asked to create online launch campaign for Sznaps.
We based our idea on the new, pocket-sized bottle of Sznaps and the crazy things that may happen when someone actually always have a drink in a pocket.
I designed a webpage with interactive video: the Sznaps! button trigerred alternative scenes showing what happens when the drink is around.
The rest of the website focused on a new flat bottle and description of a fruity taste. Light, clear design emphasised the casual character of the drink.
Client: Stock
Agency: K2 Internet
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