We were asked to design a key visual for the new Volvo V40 Cross Country. The basic V40 model is well known on the Polish market. We had to unveil the possibilities of exploring rough terrain in a rugged car. We created a strong Key Visual of the Volvo V40 Cross Country standing proudly against the rain and ready to conquer a winding road to the new adventures.
In the introductory campaign we had shown Volvo V40 Cross Country as the action hero with two faces: agile in the city and tough in the country.
Client: VOLVO
Agency: K2 Internet
Studio: Pixelbase
In the introductory campaign we had shown Volvo V40 Cross Country as the action hero with two faces: agile in the city and tough in the country.
Client: VOLVO
Agency: K2 Internet
Studio: Pixelbase
Process & Details
Web
Print
Outdoor
